Isabella David-Zagratzki is the Deputy Head of Strategy and Innovation at tagesschau and Managing Director of the news channel tagesschau24. Her department includes the social media editorial team and tagesschau's innovation lab, which primarily focuses on formats for young and new target groups. Isabella has been an editor at ARD-aktuell, the editorial department that produces tagesschau, since 2016. Before that, she took on the challenge of whether local journalism can also be sexy with her own start-up (hh-mittendrin.de) - with a proper social presence, livestreams and a call-a-journalist web app.