The conference for the publishers of the future
Together with leading media companies from German-speaking countries, we invite you to the annual conference for publishers, the scoopcamp.
Experts from the field will provide exclusive insights and share their experiences on the necessary strategies and solutions. We also take a look outside the box at other industries to gain new impetus for the media sector. At the same time, the scoopcamp offers a unique opportunity for professional exchange: the audience can actively participate in discussions and reflect on experiences and challenges together.
In 2025, the scoopcamp was organized and curated for the third time together with a Germany-wide scoopcamp board. The partners include: dpa, ZEIT ONLINE, NDR, DER SPIEGEL, NOZ Digital, G+J/ Part of RTL, Hamburger Abendblatt, OMR, Hamburger Morgenpost, Handelsblatt Media Group and Bauer Xcel Media.
The next scoopcamp will take place in 2026. Subscribe to our newsletter and receive an invitation.
Tickets!scoop Award 2025

Together with the scoopcamp board consisting of twelve leading media companies, nextMedia.Hamburg honors two outstanding media personalities with the scoop Award with a format that exemplifies journalistic excellence and digital distribution. "OK, America?", a podcast of the DIE ZEIT brand, provides well-founded analyses of US politics from a German perspective - clever, continuous and journalistically precise. Klaus Brinkbäumer and Rieke Havertz, whose personality and expertise carry the format , have played a decisive role in its success .
The award ceremony took place as part of the scoopcamp on September 10, 2025 at SPACE in Hamburg. Afterwards, Dr. Nina Klaß, Head of nextMedia.Hamburg, spoke with the award winners about the podcast and how a loyal community can be built through journalistic quality and clear positioning - and how this can contribute to the branding and refinancing of journalistic products.
Highlights of the last years scoopcamp

Alan Rusbridger
Editor, Prospect Magazine

Aliya Itzkowitz
Manager, FT Strategies

Anita Zielina
Lead Instructor AI Leadership Lab, CUNY

Fabian Grischkat
Content Creator

Jack Riley
Chief Digital Officer, The Standard

Juliane Leopold
Editor-in-Chief Digital, tagesschau.de

Lage der Nation
Philip Banse & Ulf Buermeyer

Mathias Douchet
Director of Product, Telegraph Media Group

Shazna Nessa
Consultant, Online News Association

Constantin Schreiber
Journalist and newsreader
The scoopcamp board

Anna-Lena Keeve
Chief Operating Officer, NOZ Digital

Bianca Voigt
Director of Data, Zeit Online

Christoph Zimmer
CPO & Head of Product and Sales, Der Spiegel

Dr. Johanna Leuschen
Head of Portfolio & Innovation, Norddeutscher Rundfunk

Jana Erhart
Senior Project Manager PMO, Bauer Xcel Media Germany

Johannes Vogel
Chief Product & Revenue Officer, Stern / GEO / Capital

Katja Fleischmann
Product Manager DRIVE, dpa German Press Agency

Michaela Schirrmann
Chief Marketing Officer, Hamburger Morgenpost

Roland Eisenbrand
Head of Content / OMR

Sven Oliver Clausen
Editor-in-Chief, RND RedaktionsNetzwerk Deutschland

Toni Willkommen
Chief Growth & Brand Officer, brand eins Medien

Wiebke Meeder
Chief Marketing Officer, Handelsblatt Media Group
Contact

- Rouven Leonavicius
- Community & Marketing Manager
- T +49 40 / 23 72 435 61

