Book Launch: Subscribe Now - The Playbook for Successful Subscription Models

Subscription models are transforming entire industries—from streaming to software to mobility. At the book launch for *Subscribe Now: The Playbook for Successful Subscription Models*, Lennart Schneider will share practical insights into successful subscription strategies, growth potential, and modern customer retention. An event for anyone who wants to understand and successfully design subscription business models.

Book Launch: "Subscribe Now"—The Playbook for Successful Subscription Models with Lennart Schneider

What’s it about?
Subscription models are among the major economic trends of the past few decades. Whether it’s movies, TV shows, journalism, software, or bicycles—today, you can subscribe to all of these instead of buying them. This book is a practical guide for anyone new to subscription management or looking to expand their knowledge. Learn more about the book: https://shop.haufe.de/prod/subscribe-now

Who’s coming?
Subscription managers, founders, and CEOs

Cost
Free with registration.

When?
24.6.2026
18:00 – 22:00 Uhr

Where?
SPACE Hamburg Am Sandtorkai 27 20457 Hamburg

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